After discussing about a wide range of services offering by the company it is quite clear that tourists will be spoilt for choice out of so many options. Apart from variety in service offering, customization is another important feature which is available for tourists and thus it makes easier for a customer to decide on the type of experience he wants. Special offering like theme based tours add more value to the business offering as there are very few tour operators who will cover aspects like culture, religion, ethnicity and thus this is unique offering by the company.
So in brief there are mainly 3 USPs:
v Diverse Product/Service offering
v Choice of Customization
v Unique offerings like theme based tours
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