Thursday, March 3, 2011

How Idea of this tourist organisation developed ??

This story was told by Sangamitra Jena


It was a story of adversity,” she says. “After many years in the same organisation, I had to leave because of disagreements with a new supervisor. For a moment, I was at the crossroads. To my surprise and delight, it led to a flood of offers from other tour operators who had known my work. Seeing that, I told myself that these people are reaching out to me because they have confidence that I could bring them business. So why wasn’t I doing it for myself? 

“I had a saving of just Rs. 40,000. I bought a laptop and started sending mails to people I knew from a cyber-café. Eastern Treasure India Tours was born. Clients started coming, I took them on my off-the-beaten track tours to not just places in Orissa but also Pelling, Gangtok and Kaziranga. Word spread. Business grew. Then one day, I felt I should have a product that enables the nature-lover to enjoy a place like the mangroves of Dangamal by living in a completely rural setting. So, I came to this village and I leased a plot of land for five years. I started a high-quality, tented accommodation, complete with Western-style toilets and clean food in a completely rural surrounding. I built a make-do Web site so people could check out the options and pay online.” 


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